Ways of Working115
Why Agile? Why Now?
Why Agile Why Now with Kristen Kelley @ Marketing Agility Symposium
Kristin Kelley
April 25, 2018
Kristin Kelley
April 25, 2018
The road we walked that led us to determine we needed a new way of working two years ago. The good, the bad and the ugly that brought Randstad's marketing team to this critical decision point.
Chief Marketing Officer @ Randstad North America
Kristin leads the strategic direction for Randstad North America’s integrated marketing initiatives involving branding, digital marketing, content, public relations, citation programs and enhancing the talent and customer experience. Kristin has served as an instrumental leader in driving business revenue through digital transformations and implementing Randstad’s agile workforce in 2015. Additionally, she has been an ongoing thought leader, targeting demographic shifts in women’s leadership and the growing millennial workforce. Her wide-ranging skillsets and data-driven strategies improve the way Randstad communicates the evolving world of work.
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