Customer Obsession11

From Theory to Practice: Design Thinking That Drives Performance

From Theory to Practice: Design Thinking That Drives Performance

Monika Nelson,

July 28, 2019

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More organizations are looking to Design Thinking as a solutions-based approach to solve problems. While many agree on the concept, it can be challenging to adopt the methodology to make it work in a real world business setting. In this session you will learn how M&M’s Retail used Design Thinking to grow its B2B channel – taking them in a directions they didn’t expect and quicker than they thought possible.

Monika Nelson

Monika NelsonCXO @ M&M'S Retail

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