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The Cynefin® framework, created by Dave Snowden, allows executives to see things from new perspectives, assimilate complex concepts, and deal with real-world problems and opportunities.
Using the Cynefin framework can help executives of large companies understand where they are in context, so they can not only make better decisions, but also avoid problems that arise when their preferred management style leads them to make mistakes.
Dave Snowden is founder and chief scientific officer of Cognitive Edge. His work is international in nature and spans sectors such as government and industry, examining complex issues related to strategy and decision-making.
He pioneered a science-based approach to organizations based on anthropology, neuroscience, and complex adaptive systems theory. He is a popular speaker and passionate about a variety of subjects.
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